Honeywell

Challenge

Honeywell needed fresh, engaging internal and external communications via newsletters and poster collateral. The goal was to convey complex industrial and safety messages clearly, consistently reinforcing the Honeywell brand and product ecosystem across audiences.

Approach

We designed content grounded in strategic clarity and visual consistency, focusing on:

• Aligning tone and layouts with Honeywell’s global design language and brand standards Thirteen23Multimedia Lab

• Translating technical product updates, safety guidance, and event information into visually clear and engaging formats

• Differentiating newsletter vs. poster workflows—for timely email campaigns and high-impact physical or downloadable posters

Execution

• Crafted newsletter layouts (e.g. HINTS, Benefit Guardian) that balanced industry updates, product releases, and best practice tips in an organized, scannable format Process Solutions

• Developed visually compelling posters and infographics based on Honeywell’s style guidelines, ensuring educational clarity and brand recognition — e.g. safety posters, product awareness campaigns Honeywell AutomationHoneywell AIDC Help

• Collaborated with marketing and design leads to maintain consistency in typography, color tokens, and visual tone as part of Honeywell’s design language system.

Impact

• Streamlined information delivery: newsletters helped internal teams and customers digest key updates quickly.

• Enhanced engagement: visually polished posters became go-to reference material for safety campaigns and product education.

• Reinforced brand credibility: consistent, professional design across content types strengthened Honeywell’s reputation as a trusted industrial leader.